I then numbered two rows across 1 -4, then 5 -8. Then I dropped down to A – H in row 260. (I did this to give 1,000+ numbered tickets.) I then used the Excel fill function chosing series and told the program to skip by 4. It filled the rows. I then saved as a tab delimited text file. In InDesign CS4, I set the tickets four up on the master page. On page 1, I positioned my merge fields such that ticket1 was directly above stub1, ticket 2 directly above stub 2, etc.
Microsoft Publisher, the desktop publishing component of the Professional version of the Office Suite, can perform many time-saving tasks for busy business owners, including layout and design work. It can even help you avoid a shopping run to try to find tickets for your next employee picnic, holiday giveaway or executive board meeting. Create your own tickets, including the vital sequential ordering needed for raffles or attendance tracking, using Publisher’s page numbering. With a few tricky manipulations of the page number process, you can start running the numbers in an entirely new fashion.

Add specific codes to coupons to track customer responses     Use different codes for your different marketing messages, advertisements, or promotions. These codes will enable you to keep track of how customers learned about your offer. The more you learn about who is drawn to your business and what attracts customers' attention, the better you can focus future marketing efforts.

The EASY way to set up the text file is to use Excel to make a grid the number of sheets wide by the number of tickets per sheet deep. Put the first number in the upper left cell, then fill consecutively to the right until the number of columns is equal to the number of sheets you will print, then move down a row and do the same thing with the next numbers, and so on until you've finished the grid.
CS2 (or earlier) “Cheesy” Numbering There’s an old Steve Martin joke about how to make a million dollars which starts, “First, get a million dollars” That’s the key to this trick, too: First, get a bunch of numbers. Now import or paste those numbers into a thread so that the numbers appear in the right place. If you need two matching numbers, just import it twice. To ensure each number fills its own text frame, select the whole story (Command/Ctrl-A), open the Keep Options (Command/Ctrl-Option/Alt-K) and choose In Next Frame from the Start Paragraph pop-up menu.
Now for the slightly hard bit. If you just try and complete your merge now, you'll get several pages of tickets. Each page will have four tickets on it. But all tickets on any page will have the same number. Each page will have a different number, but all the tickets on that page will have the same number. That's no good. You need each ticket to have a different number.
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