We use the auto page numbering trick here, the trick is to do it as spreads. You just make your pages the same size as the ticket with crops and bleeds. Then set up the shell on the master page and place your auto page number where you want your numbers. Each pages is the next number. You can also have two sets of numbers for perforated ticket. You then can use the page start options to add to the numbers and keep the same number of total numbers. For example you would do a new page start after number 99. 0001 to 0099 so it doesn't add two "0's" to the front of 100 and you get 00100 when you want 0100. Works great for small quantities, we have done up to 1000+ tickets and once you do it once or twice it is a snap to set up. To avoid having to do 1000 pages just send the tickets in groups. Usually between 25 to 100 at a time works good depending on artwork file size. Just save each time before sending to printer and name the file with what the tickets are. Like "MyTickets-0001-0100.Indd". Makes it easier to go back if you have a problem. You can even do two rolls of tickets if your using 12 x 18 sheets by flipping the sheet and doing one row along the top and one along the bottom on reverse side. That is if your ticket is single Sided. Two sided tickets are a bit trickier. :-)

One of the easiest ways to begin applying numbers is by starting to type a numbered list. Word recognizes that you are creating a list and responds accordingly by converting text that you type into numbered items. The number scheme, delimiter characters that mark the beginning or end of a unit of data and formatting are all based on what you have typed.

i’ve had to do tons of this lately and found that for the amounts of tickets being done (e.g. 7000 x 10 tickets + cover & mailer) that chuckT’s solution almost 2 years ago is similar to what i use. would be interested to know if others doing similar VDP are using a wholly indesign/excel solution, or if specific VDP software such as XMPie are being used.
A defined list can be interrupted by other paragraphs and lists, and can span different stories and different documents in a book. For example, use defined lists to create a multi-level outline, or to create a running list of numbered table names throughout your document. You can also define lists for separately numbered or bulleted items that are mixed together. For example, in a list of questions and answers, define one list for numbering the questions and another for numbering the answers.
When a designation such as "no.," "Nr.," "cat. no.," "Ed. Nr." appears with a plate number, do not consider it to be part of the number and do not record it with the number in 028/1st indicator 3). If, however, initials, abbreviations, or words identifying the publisher also appear with the number, transcribe the entire statement as it appears in a 500 note, even if this means giving again a publisher's name already transcribed as such. Do this in addition to recording the number in 028; set 2nd indicator to 0 in this case.

You will occasionally want to place an unnumbered paragraph in the middle of a sequence, but the moment you hit Enter, another paragraph number pops up. To fix this, toggle paragraph numbering off by pressing the paragraph numbering button you used for the previous paragraph. (If you use the button’s drop-down, choose None as the numbering scheme.) Unfortunately, the paragraph settings won’t revert to Normal here; it’ll usually have the paragraph indented 0.25. Use the keyboard shortcut CTRL+Q to strip paragraph settings out, then revise the formatting as you wish. numbering in coreldraw
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